Public Education and Outreach
To satisfy this minimum control measure, the permittee shall implement a public education and outreach program to increase the awareness of storm water pollution impacts on waters of the state to encourage changes in public behavior to reduce such impacts. The program shall establish measurable goals and, at a minimum, include the following elements:
1. Promote detection and elimination of illicit discharges and water quality impacts associated with such discharges from municipal separate storm sewer systems.
2. Inform and educate the public about the proper management of materials that may cause storm water pollution from sources including automobiles, pet waste, household hazardous waste and household practices.
3. Promote beneficial onsite reuse of leaves and grass clippings and proper use of lawn and garden fertilizers and pesticides.
4. Promote the management of streambanks and shorelines by riparian landowners to minimize erosion and restore and enhance the ecological value of waterways.
5. Promote infiltration of residential storm water runoff from rooftop downspouts, driveways and sidewalks.
6. Inform and where appropriate educate those responsible for the design, installation, and maintenance of construction site erosion control practices and storm water management facilities on how to design, install and maintain the practices.
7. Identify businesses and activities that may pose a storm water contamination concern, and where appropriate, educate specific audiences on methods of storm water pollution prevention.
8. Promote environmentally sensitive land development designs by developers and designers.
Available Resources for NEWSC Members:
NEWSC Information and Education Plan - A strategy for Stormwater Awareness and Behavior Change in Northeast Wisconsin
NEWSC Stormwater Survey 2005 Final Report
Topic Packets:
Car Care
Car Care Tip Sheet (NEWSC)
Public Service Announcement Script
Car Care for Cleaner Water (UW Extension Publication)
Carpet Cleaning
Carpet Cleaning Brochure (NEWSC)
Public Service Announcement Script
NEWSC Carpet Cleaner Sample Letter
Healthy Lawn
Tips for a Healthy Lawn (NEWSC)
Public Service Announcement Scrip - Lawn Watering
Yard Care Series: Lawn Watering (UW Extension Publication)
Public Service Announcement Script - Fertilizer
Yard Care Series: Lawn & Garden Fertilizers (UW Extension Publication)
Weeds and Pesticides
Weeds & Pesticides (NEWSC)
Public Service Announcement Script
Yard Care Series: Lawn & Garden Pesticides (UW Extension Publication)
Leaves
Leaf Collection & Disposal - (NEWSC)
Public Service Announcement Script
Yard Care Series: Managing Leaves and Yard Trimmings (UW Extension Publication)
Pet Waste
Pet Waster - (NEWSC)
Public Service Announcement Script
Pet Waste and Water Quality (UW Extension Publication)
Power Washing
Power Washing - Tips for homeowners
Power Washing - Tips for the Professional
Seasonal Messages:
Tips for a Healthy Lawn - includes information for soil testing, grass clippings, lawn watering and fall fertilizing.
Soil Testing - May
Soil Test Press Release
Soil Test PSA
Soil Test Additional Resource Sheet
Grass Clippings - June
Grass Clippings Press Release
Grass Clippings PSA
Grass Clippings Additional Resource Sheet
Lawn Watering - July
Lawn Watering Press Release
Lawn Watering PSA
Lawn Watering Additional Resource Sheet
Fall Fertilizing - September
Fall Fertilizing Press Release
Fall Fertilizing PSA
Fall Fertilizing Additional Resource Sheet
Other:
Household Hazardous Waste
Household Hazardous Waste - (NEWSC)
Household Hazardous Waste PSA
Household Hazardous Waste Reminder
Algae Blooms
Algae Blooms PSA
Composting
Composting Additional Resource Sheet
Rain Barrels
Rain Barrel (NEWSC)
In your Community
Stormwater FYI (NEWSC)
Stormwater Ponds (NEWSC)
Swales (Ditches) (NEWSC)
Other Resources:
What Municipalities Need to Know - Public Education and Outreach Booklet
What Municipalities Need to Know - Total Suspended Solids: The Hows & Whys of Controlling Runoff Pollution
